Asian Canadian Beauty and Wellness Brands
The Asian Canadian-owned and operated beauty and wellness brands you need to know.
Ghlee lip mask.
Supporting local businesses matters more than ever, and Asian Canadian–owned beauty and wellness brands are leading with both innovation and heart. These founders are redefining what self-care looks like, blending cultural wisdom with modern practices to create products that nourish, heal and inspire confidence.
From skincare rooted in tradition to wellness brands embracing holistic approaches, each one reflects the creativity and resilience of the Asian Canadian community — and reminds us that beauty is as much about story as it is about style.
Discover Asian Canadian beauty and wellness brands below.
For more Asian Canadian-owned brands:
Full Asian Canadian Brand Directory
Asian Canadian-Owned Fashion Brands
Asian Canadian-Owned Jewelry Brands
Asian Canadian-Owned Lifestyle Brands
Asian Canadian-Owned Food Brands
Arrae
Co-founded in 2020 by husband-and-wife duo, Siff Haider and Nish Samantray, Arrae creates science-backed supplements that target the root cause of daily struggles, such as sleep, stress and metabolic dysfunction.
Specializing in facial essences, oils and eye serums, BAO Laboratory is an organic skincare brand taking a scientific approach to skincare. Founded by Dr. Julia Bao, who has a Ph.D. in chemistry and small-molecule development, the brand uses cruelty-free, vegan and 100 per cent natural ingredients in small-molecule formulas to target a myriad of different skin concerns and suit different skin types. These formulas are a game-changer in the skincare industry: small molecules are much more easily absorbed by the skin, making the products more potent.
BINU BINU is a unique brand specializing in soaps, incense and bath accessories that pay reverence to the culture of Jimjilbang, also known as the Korean Bathhouse. Founder Karen Kim describes Korean bath culture, which she first experienced on a trip to Korea in her 20s, as relaxing, non-judgemental and centred in community: ‘generations brought together in the simple act of cleansing,’ according to BINU BINU’s website.
These elegant, column-shaped soaps are made with 100 per cent natural ingredients, essential oils and a base of boricha (Korean roasted barley tea often interchangeably referred to us water). Each formulation reflects a different element of Korean culture, from the Seshin Korean Scrub Soap, inspired by Korea’s infamously cleaner-than-clean exfoliation treatment, to the Shaman Charcoal Soap, an homage to the female shamans of Korea known as Mudang, containing essential oils of sandalwood (the “cosmic tree” of Korean lore.)
From the sisters behind the wellbe family wellness clinic in Toronto comes bloom balance: a holistic wellness brand empowering busy individuals to infuse easy and accessible self-care into their everyday lives. Co-founded by sisters Dr. Aliya Visram and Sarina Visram, bloom balance designs products backed by research and based in ancient medicine, drawing on Aliya’s background in healthcare and Sarina’s passion for finding better work-life balance. Products include a facial cupping kit, healing ear seeds, gua sha stones and moxibustion sticks.
Blume is a skincare brand setting a new standard for sensitive and acne-prone skin. The brand’s founders, sisters Bunny Ghatora and Taran Ghatora, struggled with acne and sensitive growing up, and found the products they tried were harsh on their skin. However, once they started using anti-inflammatory and clean ingredients, everything changed. This inspired the duo to create Blume, a line that truly understands and caters to sensitive, acne-prone skin with products that are both gentle and highly effective. The brand is also committed to giving back to the community, and a portion of proceeds from each sale goes to Days for Girls, an organization that turns periods into pathways for girls around the world through proper education and access to safe resources.
Emboss Beauty is a Toronto-based faux mink lash brand founded by makeup artist Julia Vuong whose clients include Never Have I Ever star Maitreyi Ramakrishnan. Emboss’ selection includes individual clusters (which went viral on TikTok) and strip lashes, all of which have an extremely thin comfortable band with a barely-there feel. Each lash is designed with a specific style in mind to suit different looks and the strip lashes can be worn up to 20 times, while the clusters can be worn up to 15 times with proper care.
Ghlee is a modern-day beauty brand guided by the tradition and wisdom of their ancestors. Ghlee produces lip balms made from ghee—clarified butter, a staple of South Asian kitchens, and also acts as a natural moisturizer. Ghlee is truly a family affair: the company was founded by siblings Arati Sharma and Varun Sharma, who first got the idea when he finally listened to his mother and used ghee to aid chapped winter lips. The ultra-clean formula used in ghlee products was then developed by Varun in collaboration with his father, who manages ghee production. Deepika Sharma manages their content while their mother fills orders.
Inspired by her grandmother’s daily rituals, Jennifer Uy founded Happy Natural Products to bring natural, healthful solutions to everyday families. The brand emerged from a desire to incorporate traditional wisdom into modern living, focusing on well-being and beauty from within. Happy Products are designed to pay homage to the resilient and beautiful women in Jennifer’s family and empower users by offering functional, natural products.
Hymnologie is a natural, plant-based skincare brand launched by Jigyasa Sharma, a dentist who moved to Canada from India in 2020. The brand is rooted in Ayurvedic formulas—derived from the Ayurveda health and lifestyle system, which ‘preaches the importance of a strong internal and external bond to achieve holistic harmony,’ according to Hymnologie’s website—using only the most natural, pure and ethically sourced plant extracts in its products with minimal processing.
Sharma took inspiration for the brand from the natural skincare her mother has been cooking in her kitchen for years. It’s also a brand that gives back, with five per cent of all Hymnologie profits going to The Legacy of Hope Foundation, an Indigenous-led organization that promotes healing and reconciliation in Canada.
JŪS (prounounced juice) by Oreya is a Toronto-based fruit-infused hair care brand that’s redefining hair care. Inspired by DIY hair masks, founder Alexa Brittany created the brand out of a need for professional, on-the-go products. The line uses USDA-approved, clean, natural and organic ingredients such as coconut water, avocado oil and fruit extracts to nourish, strengthen and hydrate all hair types. Its hero product, the Natural Hair Refreshment Mask, also doubles as a styling product, perfect for that slicked back look (IYKYK).
This Toronto-based brand is best known for its Obsidian gua sha stone, a tool for the traditional eastern healing method that can relieve muscle tension, promote lymphatic drainage and calm the nervous system. Tanya Riz Tan founded Métange after being diagnosed with an autoimmune disease and re-acquainted with gua sha as a natural remedy for the facial swelling she experienced. When she couldn’t find a gua sha tool to suit her specific needs, she made one herself. Now, Riz Tan’s goal is to transform the at-home self-massage experience into an act of healing, promoting both physical and mental wellness.
Organika is a natural wellness brand founded in British Columbia, aiming to make healthy living simple and accessible, meeting customers where they’re at in their health journey. Starting out in 1990 as a line of supplements sold out of founder Thomas Chin’s van, Organika has grown into a business with over 200 health products, all certified non-GMO. The company is still a family business with Thomas’ sons Aaron Chin and Jordan Chin at the helm as CEO and president and COO, respectively.
Sahajan—derived from the Hindu word for ‘intuitive’—is a natural skincare line rooted in Ayurveda: a mind-body science grounded in balance. This balance can be achieved through plant-based remedies, yoga, meditation and other practices based on each person’s unique needs. Founded by Lisa Mattam, Sahajan produces natural and organic hair, skin and body products grounded in both ancient science and modern evidence.
Laura Burget and Connie Lo launched their vegan, natural skincare brand, Three Ships Beauty, from a humble apartment kitchen, with the not-so-modest goal of creating the most effective natural beauty brand in the world. Three Ships challenges the idea that a 12-step routine is the only route to glowing skin, making products formulated by chemists to solve multiple skin problems. The brand also promotes transparency in its practice, allowing customers to see every step of the supply chain for every product using SourceMap and providing an ingredient glossary on its website.
Vasanti—derived from the Sanskrit word signifying springtime—is a longstanding, inclusive makeup brand that strives to use the most natural ingredients possible without compromising performance or safety. Over 20 years ago, the brand was founded by three South Asian sisters, Monal Patel, Priti Patel and Gargi Patel and, and their family friend, Pinki Gosal, who struggled to find products that worked on their skin tones, thereby deciding to carve their own space in the beauty industry. Vasanti is clean and cruelty-free, using non-toxic, natural ingredients in high-performing formulas. Their ultimate goal: to empower women to look and feel beautiful in their own skin.
Founded by Mabel Lee, Velour Beauty’s philosophy is simple: everyone can get into lashes. Velour produces false eyelashes that are lightweight, ethically sourced and suitable for all experience levels. Their magnetic lashes are especially easy to apply, with mini-magnets along the lash band that adhere to magnetic Lash & Go liner. Velour also offers plant fibre lashes, an entirely plant-based lash collection featuring a cotton thread lash band and hemp-derived fibres.
Wyld is a Toronto-based natural skincare brand launched by Malaysian-Canadian Joy Yap. In her early 30s, Yap went on a journey to find the proper skincare for her sensitive skin and ichthyosis condition. Seeing a gap in the market, Yap decided to start her own clean beauty brand. Wyld stands for ‘what you love doing’ — sending a message of freedom, confidence and courage to chase your dreams. All products are ethically sourced using all-natural and plant-based ingredients that are non-toxic, gentle and good for you—as well as the environment. Proceeds from every product sold are donated to ocean conservation.